Optimizing Facebook Pages
Let’s talk about Facebook for a minute. Three years ago, we were customizing MySpace layouts and working with the Fox Network on CPA and CPC programs for MySpace and other social websites. Unless...
View ArticleGoogle Caffeine Update
More WebProNews Videos Thanks to Mike McDonald we’re privileged to have a video interview with Matt Cutts, Google Quality Engineer who indirectly shares 3 extremely valuable search engine optimization...
View ArticleSolv – a New Agency Featuring Aaron Irizarry
A good friend of ours just hit the freelance scene after a tour with a popular online marketing agency and has started his own freelance business, calling it: Solv. I first met Aaron Irizarry at the...
View ArticleIs SEO Worth the Cost?
I get this question all the time. First the advertiser complains that natural search is suppose to not have a cost, that if they wanted to pay to advertise in Google, Yahoo!, Bing or Ask, they would...
View ArticleHow Law Firms are Using SEO and SMO
In a recent attempt to make a dent a proactive ORM campaign, I got the legal slap and had to remove a website I was using to exploit what one law firm was doing to saturate search results with negative...
View ArticleOMS 2010: Social Media Heavy Weights, Weigh In
We’re live-blogging today from the Online Marketing Summit, just grabbed some coffee and am sitting at a table near the front. Keynote speaker is late, so we’re getting an opening from Aaron Kahlow,...
View ArticleOMS 2010: SEO 2.0 Leadership Forum
Sitting in on the advanced tracks at the Online Marketing Summit. Rand Fishkin is moderating. Topic Overview World renowned SEO Author, Blogger and personality, Rand Fishkin, CEO of SEOMoz, will lead a...
View ArticleOMS 2010: Integrated Marketing Strategy Case Study
Overview What is integrated marketing? Intregrated marketing encompasses both the ability to coordinate multiple channels and activities to drive a consistent brand and campaign message as well as the...
View ArticleOMS 2010: Day 1 Afternoon Keynote
Below are some highlights from the Online Marketing Summit afternoon keynote. Major brands sit on a panel, while we ask questions for drinks – NICE! Overview: Keynote Panel: Big Brands and their...
View ArticleMatt Cutts Gives Link Building Advice
I remember a time when search sites were just directories that you had submit to for inclusion. As years past, search sites became search engines, and the race to rank was on. We JavaScripted our way...
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